This paper set out to consider artificial intelligence (AI) and the impact its growing influence is
having within the recruitment industry. This research considered how AI is influencing employers
and candidates, specifically throughout the initial stages of the recruitment process. With limited
academic research conducted to date, AI has been accepted, by practising recruitment
specialists, as being “game-changing for HR” (May, 2016, p.6). The overarching aim of this
research was to make recommendations on how recruitment processes could be changed, for
the better, in recognition of the introduction of AI technology.
Technology has always held an influence within the recruitment scene, reducing costs and
delivering increased effectiveness in recruiting candidates (Okolie, 2017, Singh, 2003). However,
the US Department of Labor suggested recruitment, as it stands, is only 16% effective (ClearFit,
n.d.). If this is the case, the introduction of AI provides the opportunity to achieve significant
improvements. According to Bullhorn (2018), these early improvements are likely to effect the
sourcing and screening of candidates, the initial stages of the recruitment process.
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